Winning the customer : turn consumers into fans and get them to spend more /

Filled with practical information and written in an inimitable conversational style; this book includes tools to give any business an inspired team; supersized income; and a virtual stadium full of engaged; high-paying customers. --

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Bibliographic Details
Main Author: Imbriano, Lou
Format: Electronic eBook
Language:English
Published: New York : McGraw-Hill, ©2012.
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Online Access:Full text (Wentworth users only)