Sony Corporation : car navigation systems /
"In April 1996, Masao Morita, President of the Sony Personal and Mobile Communication Company, a division of the Sony Corporation, pondered how to recover Sony's initial leadership in car navigation systems in Japan."
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| Main Author: | |
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| Format: | Book Chapter |
| Language: | English |
| Published: |
Boston, MA :
Harvard Business School Publishing,
1998.
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