Xerox corporation : the customer satisfaction program /
"Xerox embarked on an ambitious program in the early 1980s to regain its eroded leadership in the copier industry - an industry it virtually created with the introduction of its model 914 in 1959."
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Main Author: | Menezes, Melvyn A. J. |
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Format: | Book Chapter |
Language: | English |
Published: |
Boston, MA :
Harvard Business School Publishing,
1993.
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Subjects: |
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