Customer valuation starvation can kill prevention and cure /
Customer value starvation is a common disease in companies, both small and large -- which is difficult to diagnose. It is a silent killer, like many cancers. By the time it is diagnosed, it is generally late, sometimes, too late! Mahajan and Vieira have put their expertise together to show how compa...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
Business Expert Press,
2021.
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| Edition: | First edition. |
| Subjects: | |
| Online Access: | Full text (Wentworth users only) |