Value shopping in America : a major force in retailing in the 21st century /
While the 80s were the era of indulgence, the 90s are the era of value shopping. A real growth market in retailing is the off-price segment with chains like T J Maxx, Burlington Coat Factory, and Steinmart. Video visits outlet centers across the nation such as Sawgrass Mills and Gurnee Mills. Discus...
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| Corporate Authors: | , |
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| Other Authors: | , |
| Format: | Electronic Video |
| Language: | Undetermined English |
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[San Francisco, California, USA] :
Kanopy Streaming,
2015.
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| Subjects: | |
| Online Access: | Streaming video (Wentworth users only) |
| Summary: | While the 80s were the era of indulgence, the 90s are the era of value shopping. A real growth market in retailing is the off-price segment with chains like T J Maxx, Burlington Coat Factory, and Steinmart. Video visits outlet centers across the nation such as Sawgrass Mills and Gurnee Mills. Discusses how discounters such as Kmart and Wal-Mart target value shoppers. Also, looks at alternative shopping from catalogs and on the Internet. |
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| Physical Description: | 1 online resource (streaming video file) |