Computron, inc. (1996) /
"In July 1996, Thomas Zimmerman, manager of the European Sales Division of Computron, was trying to decide what price to submit on his bid to sell a Computron 1000X digital computer to Konig & Cie., AG, Germany's largest chemical company."
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| Main Author: | |
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| Format: | Book Chapter |
| Language: | English |
| Published: |
Boston, MA :
Harvard Business School Publishing,
1997.
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| Subjects: |