Entertainment, media & advertising market research handbook 2019-2020 /

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Bibliographic Details
Main Authors:	Miller, Richard K. (Richard Kendall), 1946- (Author), Washington, Kelli D. (Author)
Corporate Author:	Richard K. Miller & Associates (Author)
Format:	Electronic eBook
Language:	English
Published:	Miramar, FL : Richard K. Miller & Associates, [2019]
Edition:	16th edition.
Series:	RKMA market research handbook series.
Subjects:	Marketing research > Handbooks, manuals, etc. Leisure > Research > United States > Handbooks, manuals, etc. Advertising > Research > United States > Handbooks, manuals, etc. Consumer behavior > Handbooks, manuals, etc.
Online Access:	Full text (Emerson users only)

Entertainment, media & advertising market research handbook 2019-2020 by Miller, Richard K. (Richard Kendall), 1946-, Washington, Kelli D.

Miramar, FL : Richard K. Miller & Associates, 2019
16th edition.

Format: Electronic eBook

Full text (Emerson users only)