Editora Abril S.A.

Editora Abril S.A. /

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Bibliographic Details
Main Author: Fagan, Perry L.
Format: Book Chapter
Language:English
Published: Boston, MA : Harvard Business School Publishing, 2001.
Subjects:
Product management > Case studies.
Marketing > Case studies.
Description
Item Description:"9-301-062" -- t.p.
"Rev. May 1, 2001" -- t.p.
Physical Description:30 pages ; 28 cm

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