BP Oil International : brand image program (A) /

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Bibliographic Details
Main Author:	Kopp, Robert J.
Format:	Book
Language:	English
Published:	Boston, MA : Harvard Business School Publishing, 2004.
Subjects:	BP Oil Corporation. Product management > Case studies. Marketing > Case studies.

Emerson

Holdings details from Emerson
Call Number:	HF5415.15 .K67 2004