Mobile marketing in a week /

In this short, accessible book, Nick Smith shares a lifetime of hard-earned wisdom and practical advice, giving you, in straightforward language, all the mobile marketing expertise you need to run successful mobile campaigns.

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Bibliographic Details
Main Author: Smith, Nick, 1962- (Author)
Format: Electronic eBook
Language:English
Published: London : John Murray Learning, 2019.
Boston, Massachusetts : Credo Reference, 2023.
Edition:[Enhanced Credo edition].
Series:Teach yourself books.
In a week.
Subjects:
Online Access:Full text (Emerson users only)
Full text (Emmanuel users only)
Full text (Wentworth users only)
Table of Contents:
  • Introduction
  • Sunday: What's the big deal with mobile?
  • Monday: Simple mobile SEO tactics
  • Tuesday: Social media marketing
  • Wednesday: Mobile pay-per-click (PPC) marketing
  • Thursday: Mobile apps for small business
  • Friday: SMS direct marketing
  • Saturday: The future of mobile marketing
  • 7 x 7
  • Answers.