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  1. 1

    Television and political advertising

    Hillsdale, N.J. : L. Erlbaum Associates, 1990
    Format: Book


  2. 2

    Video rhetorics : televised advertising in American politics by Nelson, John S., 1950-

    Urbana : University of Illinois Press, 1997
    Format: Book


  3. 3

    Political marketing and communication by Maarek, Philippe J.

    London : John Libbey, 1995
    Format: Book


  4. 4

    30-second politics : political advertising in the eighties by Kern, Montague, 1942-

    New York : Praeger, 1989
    Format: Book


  5. 5

    Research on the cognitive, affective and behavioral effects of political advertising : where has it been and where is it going? by McKeller, Jennifer

    [Place of publication not identified] : [publisher not identified], 1994
    Format: Book


  6. 6

    Political television advertising classics, 1986

    Washington, D.C. : Campaigns & Elections, 1986
    Format: Video

    This item is not available through FLO. Please contact your home library for further assistance.
  7. 7

    Selling the president, 1920 : Albert D. Lasker, advertising, and the election of Warren G. Harding by Morello, John A., 1951-

    Westport, Conn. : Praeger, 2001
    Format: Book


  8. 8
  9. 9

    The presidential campaign film : a critical history by Morreale, Joanne, 1956-

    Westport, Conn. : Praeger, 1993
    Format: Book


  10. 10
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    New perspectives on political advertising

    Carbondale : Southern Illinois University Press, 1986
    Format: Book


  12. 12

    Segmenting the electorate by media use types : the value of newspapers in local election campaigns by Emig, Arthur G.

    [Place of publication not identified] : [publisher not identified], 1995
    Format: Book


  13. 13

    Packaging the presidency : a history and criticism of presidential campaign advertising by Jamieson, Kathleen Hall

    New York : Oxford University Press, 1984
    Format: Book


  14. 14

    Beyond the 30-second spot : enhancing the media's role in congressional campaigns : Congress & the media. by Hoff, Paul S., 1942-

    Washington, D.C. : Center for Responsive Politics, 1988
    Format: Book


  15. 15
  16. 16

    Campaign advertising and American democracy

    Philadelphia : Temple University Press, 2007
    Format: Book


  17. 17

    Effects of negative political advertising on the political process by Garramore, Gina M.

    [Place of publication not identified] : [publisher not identified], 1990
    Format: Book


  18. 18

    News coverage of political ads : a grammar sheet by Jamieson, Kathleen Hall

    Washington, DC : Annenberg School for Communication, University of Pennsylvania, 1991
    Format: Book


  19. 19
  20. 20

    Everything you think you know about politics... and why you're wrong by Jamieson, Kathleen Hall

    New York : Basic Books/New Republic Books, 2000
    Format: Book