The Customer Experience Edge Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers /

“This excellent book makes it quite clear that your business has to focus on customer experience for 21st-century business success. It’s more than refreshing to read the multiple case studies and well thought out approach and to hear the experienced voices of these authors. You’ve spent way too much...

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Bibliographic Details
Main Authors: Hildebrand, Volker (Author), Iyer, Vinay (Author), Soudagar, Reza (Author)
Corporate Author: Safari, an O’Reilly Media Company
Format: Electronic eBook
Language:English
Published: McGraw-Hill, 2011.
Edition:1st edition.
Subjects:
Online Access:Full text (Wentworth users only)