Discourses in place : language in the material world /
Publisher description: Explores how the physical and material characteristics of language in the world give meaning to communication. Ron and Suzanne Scollon argue that we can only interpret the meaning of public texts like road signs, notices and brand logos by considering the world and culture tha...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
2003.
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| Subjects: | |
| Online Access: | Full text (Emerson users only) Full text (Emmanuel users only) Full text (NECO users only) Full text (MCPHS users only) Full text (Wentworth users only) |
MARC
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| 100 | 1 | |a Scollon, Ronald, |d 1939- | |
| 245 | 1 | 0 | |a Discourses in place : |b language in the material world / |c Ron Scollon, Suzie Wong Scollon. |
| 260 | |a London ; |a New York : |b Routledge, |c 2003. | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a 1. Geosemiotics -- 2. Indexicality -- 3. The interaction order -- 4. Visual semiotics -- 5. Interlude on geosemiotics -- 6. Place semiotics : code preference -- 7. Place semiotics : inscription -- 8. Place semiotics : emplacement -- 9. Place semiotics : discourses in time and space -- 10. Indexicality, dialogicality, and selection in action. | |
| 506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
| 520 | |a Publisher description: Explores how the physical and material characteristics of language in the world give meaning to communication. Ron and Suzanne Scollon argue that we can only interpret the meaning of public texts like road signs, notices and brand logos by considering the world and culture that surrounds them. Drawing on a wide range of real examples, from signs in the Chinese mountains to urban centers in Europe, Asia and America, the book equips students with the methodology and models they need to undertake their own research in "geosemiotics," this key interface between semiotics and intercultural communication. Includes a "how to use this book" section, group and individual activities and a glossary of main terms. | ||
| 533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2010. |5 MiAaHDL | ||
| 538 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |u http://purl.oclc.org/DLF/benchrepro0212 |5 MiAaHDL | ||
| 546 | |a English. | ||
| 583 | 1 | |a digitized |c 2010 |h HathiTrust Digital Library |l committed to preserve |2 pda |5 MiAaHDL | |
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Semiotics. | |
| 650 | 0 | |a Visual communication. | |
| 650 | 0 | |a Indexicals (Semantics) | |
| 700 | 1 | |a Scollon, Suzanne B. K. | |
| 758 | |i has work: |a Discourses in place (Text) |1 https://id.oclc.org/worldcat/entity/E39PCG8mYhVpgwdYxP6BPhrrMP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
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