Willful : how we choose what we do /

A revelatory alternative to the standard economic models of human behavior that proposes an exciting new way to understand decision-making. Why do we do the things we do? The classical view of economics is that we are rational individuals, making decisions with the intention of maximizing our prefer...

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Bibliographic Details
Main Author: Robb, Richard G., 1960- (Author)
Format: Electronic eBook
Language:English
Published: New Haven : Yale University Press, [2019]
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