Customer centricity : focus on the right customers for strategic advantage /
Despite what the old adage says, the customer is not always right. Even companies that can seemingly do no wrong-like the coffeehouse giant Starbucks-have only recently started to figure this out. Starbucks is one of many companies that has successfully executed a pivot that puts the company in a cu...
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| Format: | Electronic Audio |
| Language: | English |
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[Place of publication not identified] :
Ascent Audio,
2024.
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| Edition: | [First edition]. |
| Series: | Wharton executive essentials.
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| Online Access: | Streaming audio (Wentworth users only) |
Streaming audio (Wentworth users only)
Wentworth
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